Every Better Off Growth client logs into a dashboard I built: rankings, Search Console, GA4 and leads by source, refreshed every night. It runs on Next.js and Supabase.
The leads come from bog-tracker, a small tracking package I wrote. It tags every form fill, call click and button click with the visit’s first and last source, so each lead in the dashboard shows where it came from.
I built both to run client work. They’re also the model for the measurement I set up for B2B teams: one place to see what the website did, in numbers a CEO will read.